Make it look cool, make it look youthful, and then watch kids latch on.
What they found was that messaging which mirrors that of traditional anti-tobacco advertising had a high perceived effectiveness rate.
Even in combustible tobacco research, there’s not a lot in terms of the impact on mental health.
Photograph © Jon Cartwright / Getty Images
Even in combustible tobacco research, there’s not a lot in terms of the impact on mental health.
Parents Express Concern
E-cigarette use by children has been a longstanding concern.
We know the health harms, but there’s no long-term data, right?
I mean, the kids began using these products really around 2016, when JUUL came on the scene.
So, our kids are essentially being used as lab rats for this experiment.
And that has to change in all ways for everyone’s public health benefit.
She says there is a lack of a certain bang out of support.
But I’ve learned from our partners.
And that has to change in all ways for everyone’s public health benefit."
Centers for Disease Control and Prevention.Youth e-cigarette use remains serious public health concern amid COVID-19 pandemic.
Centers for Disease Control and Prevention.E-cigarette ads and youth.
Centers for Disease Control and Prevention.Quick facts on the risks of e-cigarettes for young people.
Truth Initiative.4 marketing tactics e-cigarette companies use to target youth.
